Middle Digital Marketing Manager
Experience:
2+ years
English:
Intermediate
Location:
Ukraine
Infopulse Ukraine is inviting talented professionals to join our team as a Digital Marketing Manager (remote).
If you live and breathe marketing, we would like to talk to you. We are looking for a flexible and versatile marketer who will be responsible for digital marketing activities to help expand the Infopulse presence on the international markets as well as to accelerate lead generation.
Areas of Responsibility
- Participate in brainstorming and developing creative ideas for digital marketing campaigns and work with stakeholders to create supporting materials.
- Assist with planning and executing all digital marketing activities, including SEO/SEM, social media, ad platforms, email, etc.
- Identify trends and insights and optimize spending and performance based on the insights.
- Support with performance measurement and reporting of digital marketing activities.
- Help in executing and measuring experiments and conversion tests.
- Collaborate with agencies and other vendor partners.
- Assist with daily digital marketing support activities.
- Participating in the development digital marketing reporting system.
- Ability to estimate and forecast the effectiveness of campaigns, as well as to determine and work with KPIs.
Qualifications
- 2+ years of proven digital marketing background in an IT company with experience in B2B marketing communications.
- An avid interest and/or background in Information Technologies and the Technology industry
- Experience in setting up and optimizing digital marketing campaigns using a variety of tools – LinkedIn Ads, Google Ads, Facebook Ads, Bing Ads.
- Solid knowledge of website analytics tools (GA4 knowledges will be as advantage)
- Knowledge of some website content management systems is a plus.
- Experience with CRM systems is a plus.
- Experience with marketing automation software is a great asset.
- Strong communication and team-playing skills
- Up to date with the latest trends and best practices in online marketing and measurement
- At least an upper-intermediate level of English knowledge
- Able to multi-task and work on more than one assignment at a time
